Are you a strategic people leader who thrives on crafting user-centric digital experiences and driving impactful digital content? We are looking for a Senior Digital Content Designer to join HCF and help us shape the future of how we communicate with our members and stakeholders across digital channels.
What you’ll do
Reporting to the Content Program Lead, you will be responsible for driving HCF’s digital content strategy and delivering outstanding digital content experiences, through exceptional team leadership and personal ability to deliver outcomes. In your role, you will develop capability and best in class digital content practices for HCF, through thoughtful coaching, seamless stakeholder management and exceptional quality delivery.
Lead the development and delivery of high-quality digital content strategies that align with user needs and business goals.
Manage and mentor a small team of content designers, fostering a collaborative and high-performing environment.
Drive content projects from concept to delivery, managing timelines, resources, and stakeholders effectively.
Collaborate closely with UX, product, marketing, compliance, and tech teams to ensure a seamless user experience.
Use data and user research to inform decisions, measure impact, and continuously improve content.
Manage timelines, resources, and budgets across multiple complex projects simultaneously.
About You
You love leading with purpose and bringing out the best in your team. With a strong foundation in digital content and a keen eye for detail, you know how to balance creativity, structure and user needs.
Extensive experience in digital content strategy, copywriting, or UX writing—preferably in complex or regulated industries.
Proven track record in leading teams, with strong people management and coaching skills.
Demonstrated ability to manage multiple projects, stakeholders, and deadlines with confidence and clarity.
Deep understanding of content design principles, including accessibility, usability, and plain language.
Strong communication and influencing skills—you can bring people on the journey and advocate for user needs.
About HCF
At HCF, our purpose is to bring our human touch to healthcare. Since 1932 we’ve been putting our members and their health first. As Australia’s largest not-for-profit health fund, we cover over 1.9 million members with health, life, travel and pet insurance and our vision is to make healthcare understandable, affordable, high quality and member centric.
We want to be true health partners to our members, easily guiding the healthcare choices that are right for them. At HCF, our values are the way we do things and create the necessary culture to help us realise our purpose and deliver ourStrategy. Living our values in action we step forward, walk in their shoes, stay human, make it better and get there together.
Culture & Benefits
Purpose-driven passion
We’re united by a common purpose: to make healthcare affordable, understandable, high quality and member-focused.
Wellness and work-life balance
We’ll empower you with the necessary skills and tools to support your personal wellbeing journey, ensuring you perform at your best. Our offerings include:
50% subsidy on HCF hospital and/or extras cover
18 weeks of parental leave for all new parents
Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
Discounts on HCF’s products, including life, pet and travel Insurance, as well as discounts at Fitness First gyms and on our eyecare products.
Collaboration and inclusivity
We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace is welcoming and safe for all our employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education and socio-economic status.
Continuous learning and growth
We believe in lifelong learning. HCF provides opportunities for personal and professional development. From workshops to mentorship programs, we encourage your growth and curiosity.
Next steps
If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition – peopleservices@hcf.com.au to discuss.
We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted, and may have filled the role prior to the job closing date.
