Product Marketing Manager

Leonardo.ai • FULL_TIME • Melbourne, VIC, AU • 1w ago

Product Marketing Manager

Leonardo.Ai

Marketing & Communications, Product

Australia · Remote · Remote · Melbourne, VIC, Australia · Melbourne, VIC, Australia · Perth, WA, Australia · Remote · Sydney, NSW, Australia · Remote · Seventeen Mile Rocks QLD 4073, Australia · Remote

Posted on Mar 13, 2025

Join the revolution at Leonardo.Ai

Leonardo.Ai is an Australian tech startup. Our mission is to unleash the world's creativity with its groundbreaking AI-powered platform. Two years after our software launched, we've quickly grown to over 30 million users worldwide.

The role:

We seek a strategic and results-driven Product Marketing Manager to expand our presence in the generative AI market. This role is critical in developing effective go-to-market strategies, messaging, and positioning for our generative AI product offerings to meet the evolving needs of our consumer and B2B markets.

What you'll do:

Develop and execute go-to-market strategies for existing products to drive growth in our key market segments.
Support the development and execution of go-to-market strategies for new products in partnership with other PMMs and marketing team leads.
Define API and Teams product positioning and messaging that differentiates Leonardo.Ai in the market.
Conduct market research, customer insights, and competitive analysis to inform product strategy.
Collaborate across the marketing, product management and business development teams to create compelling content, BD enablement tools, and marketing campaigns.
Work with CRM, creative & content, and demand generation teams to create marketing collateral, case studies, and thought leadership content.
Monitor and analyse product performance, market trends, and customer feedback to optimise marketing strategies.
Collaborate with the BD team on key messaging, value propositions, and competitive positioning.
Establish key metrics to measure success and optimise marketing performance.
Work in close partnership with other PMMs and marketing team leads to develop processes that suit an AI-first business that is scaling fast.

Skills we like:

Commercial experience in product marketing, preferably in AI, SaaS, and Technological industries
Strong understanding of go-to-market strategies, product positioning, and messaging.
Excellent communication, storytelling, and presentation skills.
Proven experience in working cross-functionally across marketing, product & sales teams
Ability to analyse data, generate insights, and drive data-informed decisions.
Strong project management skills and ability to multitask in a fast-paced environment.
Experience with CRM strategy and analytics tools preferred

Our culture:

Inclusive Culture: We celebrate diversity and are committed to creating an inclusive environment where everyone feels valued and empowered. At Leonardo AI, your unique perspectives and experiences are welcomed and are essential to our success.
Flexible Work Environment: We understand the importance of work-life balance. Enjoy the flexibility to work remotely or from our vibrant offices. We have employees all over Australia, ensuring you can thrive personally and professionally.
Empowering Growth: Your development is our priority. We offer continuous learning opportunities and career growth tailored to your goals. You’ll be encouraged to grow and excel in your career at Leonardo AI.
Impactful Work: Join us in shaping the future of AI. You'll work on innovative projects that have a meaningful impact, and your contributions will help drive advancements in AI creativity.

What's in it for you?

A range of benefits to set you up for every success in and outside of work. Here's a taste of what's on offer:

Impact the future of AI
20 days annual leave
Reward package including equity - we want our success to be yours too
Inclusive parental leave policy that supports all parents & carers with 18 weeks of paid leave
An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
Flexible leave options that empower you to be a force for good take time to recharge and support you personally, including remote working abroad
Support with your professional development
Fun and engaging company events, both virtual and in-person