To be Australia’s Bank of choice we need to be constantly changing and evolving, offering our customer’s creative and innovate products and services. Our Digital Marketing Centre of Excellence manage digital online performance and deliver market leading solutions to drive significant customer growth, revenue and enhance experiences online.

Within this Centre of Excellence sit Digital Marketing Reporting and Analytics, a team of SMEs delivering digital analytics solutions and initiatives across Group Marketing.

We currently have a permanent opportunity for someone to come on board as a Digital Marketing Reporting Specialist to deliver digital analytics solutions. Reporting into the Digital Marketing Reporting and Analytics Manager you will define, document, develop, and deliver timely and relevant data reports and channel indicators that identify consumer behaviour across marketing platforms.

Collaborating closely with the Data Insights team, Digital Marketing, and Group Marketing stakeholders to deliver expert knowledge and solutions for digital customer data flow, conversion, and reporting. Your regular reporting and provision of deep insights will assist stakeholders to track performance of marketing activity and improve our customers online experiences.

You’ll bring your marketing analytics skills with PowerBI, Google Analytics, Google Tag Manager, and SQL as well as a basic understanding of Python, Javascript, HTML, and CSS to a role where you’ll have the opportunity to add value as you grow your career with us.

In this reporting and analytics role, you’ll get to:

Produce succinct and accurate reports and dashboards to track business performance against established criteria such as campaign performance targets and conversion rate
Deliver reports and dashboards to monitor effectiveness indicators: pageviews, call to actions, leads generated, sales, etc
Analyse digital user behaviour, trends, and conversion paths to provide insights and recommendations to improve performance and accuracy
Capture digital and user interactions on digital platforms via Google Tag Manager or related tag management platform
Execute media tracking accuracy; management of campaign codes, channel attribution, cross tagging and technology alignment

Join a small team with a wealth of technical expertise that work collaboratively to support each other. Be part of an organisation that are investing heavily in technology and data to be innovative and always put our customers first.

This role can be based in any one of our office locations in Melbourne, Sydney, Brisbane, Bendigo, or Adelaide. We offer flexible work options that put our people first, and a hybrid model with a minimum of two days per week in the office. This role could be full time or part time, so talk to us about what flexibility looks like for you.

What you'll bring to the role:

Google Analytics and Google Tag Manager certifications
Prior experience in a digital marketing team or analytics team, ideally in a regulated industry
Demonstrated experience with 3rd party marketing tools: Google Ads, Microsoft Ads, Facebook, etc
Exceptional analytical, numerical, and reporting skills, being able to problem solve and work with large data sets
The ability to communicate complex quantitative analysis in a clear, precise, and actionable manner
Demonstrated experience working with data visualisation tools such as PowerBI
Demonstrated experience using SQL for dataset extraction from databases
Knowledge of web standards including HTML, CSS and Javascript

For more information check out the Position Description:

Position Description - Digital Marketing Reporting Specialist.pdf

Please note, internal candidates are required to notify their immediate leader when applying for a new career opportunity and you will be asked to acknowledge you have done so upon submission of your application.

Please contact the Senior Talent Acquisition Advisor for a confidential discussion if you would like to discuss the position further. 

Cat Johnson

cat.johnson@bendigoadelaide.com.au

03 8414 7175

For more information, check out the Application Process for Internal Candidates. 

Please note shortlisting and interviews may take place prior to the advertised close date, so don't delay: apply now!

Bendigo Bank

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Digital Marketing Reporting Specialist